Take our word for it - don't lower your ad budget! Don't believe? Read on!
Tough Times Call for Tempting Promotions...
Have you been tempted to reduce or even eliminate your advertising in order
to save a few bucks this year?
Consider this ...
In a study of U.S. recessions, McGraw-Hill Research analyzed 600 companies
from 1980-1985. The results showed that firms which maintained or increased
their ad spend during the 1981-1982 recession averaged significantly higher
sales growth, both during the recession and for the following three years.
What's more, by 1985 sales at companies that were aggressive recession
advertisers had RISEN 256% over those that didn't keep up their advertising.
As you can see, advertising during tough economic times can lead to big
returns. But wouldn't it be great if you could spend less and still get
more? You know, make every single dollar be as effective as two... or even
three or four?
Just in. The ROI on promotional products/ideas is higher than any other
form of advertising except billboards (and, afterall, that's what we are,
too; whether a pen or a calendar or a cap or a shirt or a ruler and on and
on from A to Z).
Give us a call.
Bakers Identities
One Call - One Stop - One Source






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